三口设计告诉您设计师决胜商界的十大金科玉律
Golden Rules for Designers in the Commercial World
设计师决胜商界的十大金科玉律
1. Never engage in an argument or oppose the person who holds your
cheque; he/she is probably more concerned about the outcome of your
design than yourself.
永不与付款给你的人争论或对抗，他/她们肯定比你更关心设计后的结果。
Freeman:在阿里巴巴我觉得可以理解为各个需求方，他们比你更了解项目的目的，和希望达到的结果。
2. Things are not design oriented; your design will first and foremost be
used to deliver a message to the market for your client, before it is an
item of personal artistic expression.
作品并非设计主导的，作为艺术家表达自己之前，你的设计首先及主要为你的客户用
于传递一个市场信息。
Freeman:视觉设计师所做的工作，就是将商业目的合理，最美观的包装。
3. Communicate patiently with your clients. Remember, they are not
designers, so use their language to get your idea across.
要有耐性和你的客户沟通。紧记他们并非设计师，故须用他们的语言来阐述你的观点。
Freeman：是的，我现在有感觉，千万不要有这样的思想“你们这些不懂艺术的土冒，根本不知道我的创意。”
4. I believe there is meaning and a story behind your designs and works,
but if you don't put effort into telling me, how will I fully understand?
我相信每个你的设计和作品背后都有一个意思和故事，但你不用心去说明，我又如何完全明白呢?
5. Respect the deadline; meeting it improves your credibility and will impact
your career development.
关注项目最后完成时间，项目的按时完成，可改善你在需求方中的信任度和增进你的事业发展。
6. People prefer to talk to someone who is presentable, meaning clean and
tidy. Stylish doesn't have to mean unclean and untidy, do you catch my drift?
人们喜欢与注重外型的人倾谈，意思是清洁及整齐。型格并非是肮脏及混乱，你能领略我的意思吗?
Freeman:这点我自己做的就非常不好，哈哈。
7. Punctuality is important, it is important to anyone who is professional,
which includes designers.
守时是十分重要的，特别是专业人员，专业人员包括设计师。
Freeman:确实，没有正当理由还是最好不要迟到，早上早走一会其实没啥的。
8. Never get angry during the price negotiation process, it's just business and
nothing to do with insulting your work. There is no reason for them to do so
anyway, if you really think about it.
不要在讨论价钱过程中动怒，这只是商业而己，他们并非在羞辱你的作品。你要知道，他们只是就事论事。
9. Your reputation can be proved by business references or winning awards. Don't
forget to win more awards, because it is what customers believe in.
你的名气是来自商业推介或获取奖项。不要忘记去获取更多奖项，它会使顾客更相信你。
Freeman:确实，优秀的视觉设计师，要学会包装推销自己的能力，不仅仅是通过你的作品。
10. Never, ever, attempt to copy others' designs for any reason at all.
It is a death sentence to any designer.
无论任何理由，永不要企图抄袭别人的设计。这会是任何设计师死亡之路。安徽平面设计培训
